Free bets for new customers are promotional offers provided by sportsbooks to attract new users. Typically, these promotions allow newcomers to place a bet without risking their own money, often matching their initial deposit or offering a set amount in free bets. This enticing opportunity enables users to explore the platform, try out different betting options, and potentially win real money without an initial financial commitment. However, it's essential to read the terms and conditions, as wagering requirements and expiration dates may apply.